In just over four weeks’ time, Hippo Campus will be releasing their third studio album LP3 and today they have released new single ‘Ride or Die’.
The anthemic anchor for the album is one of frontman Jake Luppen’s “favourite songs” on the record as bombastic alternative sounds charm us in sonic clarity.
On the track, Luppen says: “It’s one of my favourite songs on the record — you can really hear everyone in the band doing their thing.”
Loosely charting to ride-or-die relationships across different topics of communities, romantic partners, collaborators, and friends, this is portrayed in a music video directed by Joe Pease which accompanies the release.
LP3 is arguably their strongest and most complete work yet; a freshly-inked portrait excavating young adulthood and identity and, more importantly, how that personal identity fits into a larger camaraderie.
It looks at how growing up can just feel like something that’s always moving past you when you’re trying to grab a hold of it; it’s a push-and-pull of letting go or holding tighter – and figuring out what matters the most.
‘Ride or Die’ follows the recent releases of ‘Boys,’ and ‘Semi Pro,’ a sunlight-tinged song about the liberation that comes from making peace with stepping away.
The third album, LP3 by Hippo Campus arrives February 4 via Grand Jury Music/Fat Possum. The band will perform the song on The Late Late Show With James Corden on January 24.
